Facebook: Are We Truly Willing to Give Up Our Eternal Noticeboard

Regardless of the #DeleteFacebook movement, is the world ready to give up on its default noticeboard? Continue reading Facebook: Are We Truly Willing to Give Up Our Eternal Noticeboard

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The constant debate around PR’s definition: What is public relations?

If you are a PR consultant, you too would have faced the challenge about explaining what is it that you do to friends and family and everyone else outside this industry. So what exactly is PR? Continue reading The constant debate around PR’s definition: What is public relations?

What’s in Store for PR in 2018? A Trends Forecast

Trend forecasts in PR are seldom predictive in their entirety, but over the years, many of the forecasts eventually see the light of day in the PR practice. Interpolating from some of the predictions made in the last few years, Mr. Roshan Mohan, Founder-Director, Pepper takes a look at what could be expected in 2018. Continue reading What’s in Store for PR in 2018? A Trends Forecast